June 28, 2016 • Contributor: Scarlet Letters Copywriting
Kim Byers, the creative director and founder of The Celebration Shoppe, wears a lot of titles: paper-craft maker, food and craft stylist, blog writer, proud Southern girl, busy wife and mom of two young boys. Her eye-catching ideas for bright, colorful party supplies and décor have been featured in national publications like Better Homes and Gardens, Parents, All You and Pregnancy, as well as online publications like The Huffington Post and HGTV. She’s partnered with brands such as Darice, Cost Plus World Market, Kohl’s, Target, Wal-Mart, Balloon Time, Elmer’s… and, of course, Cricut! We’re delighted she found a few moments to tell us what she’s cooked up for the 4th of July and what she’s inspired to try next.
Tell us a little about the inspiration for this 4th of July collection.
My husband served, so our patriotic celebrations go far beyond BBQs and sparklers. For this collection, I wanted to create all that fun, along with elements that can help crafters showcase their love of country and patriotism.
What are your plans for this 4th of July?
We live just outside a major metropolitan area, but somehow our community has kept its small-town feel. We'll start the morning with our parade in all its glory. Then we're off to a huge BBQ in the evening with friends and will be ending the day with fireworks! I'll be sporting my "Proud to Be an American" tee, of course, and my boys will be in their "Proud to Live in the Home of the Brave" tees. I'm thinking of making a new design for the hubby!
Check out what Kim will be wearing herself this Independence Day. You can deck out your own t-shirt with her stars-and-stripes iron-on, and you’ll be dressed for success.
Just like Kim’s boys, you can proudly proclaim your true-blue American spirit with this iron-on decal.
How would you describe your personal style overall?
My style for graphic design is driven by my passion for patterns, color and typography. When it comes to fashion, I’m a bit classic, but more recently, I've fallen in love with graphic tees. I think it's because I can design my own! For home décor, I keep my creative space very neutral so that I can easily style my next project. When you design Christmas in July and Easter in November, you need a space that is void of all other colors!
Many of your projects are focused around parties and gatherings. What emerging trends in this area have you noticed?
Fruit-inspired crafts and party ideas are still huge this year. You can't go wrong with watermelons, strawberries, pineapples and lemons. In fashion accessory crafts, this is the summer of the tassel.
Tell us a little about your creative journey. Did you always aspire to be a Maker?
Oh, wow! That's a long story. I started my career out of college in investment sales and ended my corporate career as a VP in Investment Marketing ten years and an MBA later. I know... how did I turn that into a career of design and craft? Well, it's really simple. God blessed me with two little boys that I simply didn't have the heart to leave for twelve hours a day. So with my marketing background, I decided to leave corporate life and start a digital party décor company. Eight years, a blog and over seventy collections later, I'm so pleased to be partnering with Cricut and designing for all of you!
How has your Cricut machine influenced your style and/or approach to creating projects?
Cricut has changed my entire perspective on the complex craft. There are many days in the past when I wanted to make a craft element more intricate but simply couldn't because there either wasn't a punch that could make the cut or a pair of scissors small enough. With my Cricut, all those amazing diecuts that I used to dream about are now easily a reality!
What’s your favorite aspect of the Cricut machine, or what tool do you find yourself using the most?
That's a hard one. Beyond the fact that my Cricut can cut most anything, I love the scoring stylus for cards and boxes, and all the lovely pens for adding calligraphy to notecards and envelopes.
What gives you the greatest satisfaction with your crafts?
I'm downright giddy when a mom or another crafter recreates one of my ideas.