Cricut now available in the Middle East
The Cricut community is our driving force, and we value the feedback and insights our members share. We had many members communicating the desire to have Cricut appear in their region so they could get local supply and support.
After months of anticipation and preparation, Cricut is now in the Middle East. Starting with the Cricut Joy and Cricut Maker, 180 different Cricut tools, and materials will be available in the UAE, Qatar, Jordan, and Saudi Arabia at authorized retailers. Additionally, Member Care lines will support both English and Arabic.
We are committed to championing creativity, so we rolled up our sleeves and got to work. Now, locals to the area can find Cricut at Ashbi Micro Goods Wholesaler LLC, Creative Crafts, Homesmiths, Amazon.ae, Narsom.com — with an imminent presence in Qatar and the Virgin Megastore.
“We are excited to take our Cricut ecosystem to another major region of the world,” said Glenn Rogers, senior vice president, international at Cricut. “With our market entry to the Middle East, we look forward to serving passionate crafters, helping many others find a new hobby, and enabling new micro and small businesses to flourish. Our continued geographic expansion is testament to the growing trends of personalization and digitalization across the world, allowing our members to make beautiful, hand-made projects to keep, gift or sell.”
The inspirational Middle Eastern Cricut community is growing, with a large presence on Facebook Groups and Instagram. Our Cricut groups are interactive, fun, and engaged, with weekly challenges and live training for beginners, intermediate, and professional crafters. We are energized by the excitement of the groups and look forward to seeing the beautiful and artistic creations that come out of this region.
The Middle Eastern region joins the UK, Ireland, Australia, New Zealand, Southeast Asia, all of Western Europe, Latin America, and South Africa in welcoming Cricut to their market. While this marks our first entry into the region, we look forward to further expansion into more countries.
About Cricut, Inc.
Cricut, Inc. is a creative technology platform company dedicated to encouraging new ways for people to experience making at home. Cricut’s mission is to unleash the creative potential of its users with innovations that bring ideas to life in the form of professional-looking, personalized handmade projects. Cricut’s industry-leading products include its flagship line of smart cutting machines— the Cricut Maker® family, the Cricut Explore® family, and Cricut Joy®— accompanied by other unique tools like Cricut EasyPress®, the Infusible Ink™ system, and a diverse collection of materials. In addition to Cricut’s core offerings, the brand also fosters a thriving community of millions of dedicated users worldwide.